Sloanie Summer Destination: French Riviera


Vive la France! From chic Breton stripes to pastel-colored macaroons, Louis XV interiors to the langue de l’amour, it’s safe to say we’re obsessed with everything French here at Sloanie HQ. If we could relocate to Paris, we’d do it in a heartbeat.


Around this time of year the spotlight positively glitters on the South of France, with Cannes Film Festival and the Monaco Grand Prix taking place within one glorious week. Did you catch Cara Delevingne (with sister Poppy) walking the paddock in those teeny tiny shorts? But even when the media circus leaves town the party keeps going all summer long on the French Riviera. Pack your bags, Sloanies. We’re jetting off!


A corner of the universe synonymous with glitz and glamour, culture and style, the Cote d’Azur is a Sloanie must-see, spanning the South of France coastline from Monte Carlo in the east to St Tropez in the west. And there’s something for everybody on this sun-drenched stretch, whether you’re relaxing with a book in a traditional farmhouse, surrounded by Cezanne and Picasso-worthy cornfields, or getting your tan on at Nikki Beach.




If you’re down to sleep all day and party all night, St Tropez is your destination without a doubt. This town is all about big yachts, high heels and even higher rollers. Expect to rub shoulders with the rich and famous as you dance all night at Les Caves du Roy, then jump in the pool to cool off at Nikki Beach – the town’s wildest nightspot.



Cannes is widely held as the top town for a little retail therapy on the French Riviera. There’s even a whole festival here devoted to shopping every April, but whenever you visit you can expect a world-class experience. Head for La Croisette for Chanel, St Laurent and friends, and travel along the Rue d’Antibes for Zara and the like.



Perhaps even more exclusive than star-studded Monaco, Cap Ferrat is located outside the beautiful village of Saint-Jean: a beautiful tree-lined stretch of pale sand and a shallow bay of crystal-clear waters. Paloma Plage is perfect for a bit of star-spotting, and if you swim out a little you get a great view of the sprawling mansions and chateaux nestling inland.



Plenty of espadrilles, a pair of cat-eye sunglasses, our denim stripe bucket bag, a chic one-piece swimsuit, something floaty in white broderie Anglaise, plenty of Breton stripes, white capri pants, a straw basket for market shopping, and a big floppy hat.


Pack or download a copy of F. Scott Fitzgerald’s ‘Tender is the Night’ if you fancy getting into the Riviera mood on the plane. It’s a heady, sun-drenched portrayal of the Cote d’Azur in its 1920s halcyon days.

Where are you off to this summer, Sloanies? Wherever you’re jetting off to, be sure to tag your snaps with #SloaneRanger.